ለእኛ—for us, by us
Ethiopia's most human entertainment channel.
Four shows. One frequency. Built for the whole family.
Variety · Sat 8:30 PM
The weekend variety show that brings the whole family to the couch. Music, comedy, surprise guests — Ethiopia's Saturday night ritual.
Game Show · Interactive
The first Ethiopian game show you can play from your couch in real time.
Magazine · Sun 6:00 PM
Stories, culture, and conversation. The show that closes the week together.
Civic · Educational
Civic life made watchable — the laws that shape Ethiopian life, explained.
While 25ቱ ቃላት airs live, open your phone and play the exact same round as the contestant on TV. Race the clock. Climb the national leaderboard. Win prizes from our sponsors — every single week.
Your product, woven into the moments families actually watch together.
Every show clip becomes a campaign across YouTube, TikTok & Telegram.
Own the night. Full-show sponsorship across ቅዳሜኛ and 25ቱ ቃላት.
Channel 1 — 1 ለእኛ. Watch live now.